The/Nudge is an action institute working towards a poverty-free India, within our lifetime. We partner with governments, markets, and civil society to build resilient livelihoods for all. 'Over 364 million Indians live below the poverty line.' At The/Nudge Institute, we believe that it is within our collective means to ensure that every Indian lives a life with dignity out of poverty. We work to create livelihood opportunities at scale, and in doing so, build resilience in society to withstand economic shocks. Our Approach Prototype - design effective scalable solutions Propagate - drive adoption by others with clear evidence of impact Proliferate - support implementation at scale by removing ecosystem barriers Our work is organized across three impact streams Centre for Skill Development & Entrepreneurship (CSDE): exists to enable underprivileged youth to lead flourishing lives Centre for Rural Development (CRD): exists to enable families to come out of extreme poverty Centre for Social Innovation (CSI): exists to nudge top talent to solve India’s biggest challenges Read more here: https://www.thenudge.org/

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