HR at Cashgrail Pvt Ltd - Zupee
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Zupee - Senior Copywriter - Cashgrail (4-8 yrs)
Roles & Responsibilities :
- Writing and editing content for our social channels like Facebook, Twitter, YouTube, LinkedIn, Instagram
- Writing professionally in a variety of styles for diverse audiences. You need to be able to adapt your voice to each project with ease
- Support the creative director on the process of content creation right from the initial brainstorming to the final publication
- To initiate and implement creative ideas leveraging real-time events
- Work closely with the digital marketing, search, social and design teams to ensure that the final content is in line with the brand voice and target audience.
- A lot of research goes into the daily activities before you can design a campaign for a new product, so you have got to understand the audience research and some more research has to be your first love
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