HR at Cashgrail Pvt Ltd - Zupee
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Zupee - Executive - Product Marketing - Cashgrail (2-3 yrs)
Responsibilities:
- Campaign planning, Content calendar, Content creation and execution of lifecycle marketing campaigns
- Maintain detailed reports to analyze campaign performance and A/B tests
- Improve user experience at marketing touchpoints and increase user retention
- Collaborate with cross-functions:- Product, Content, Design, Data Analytics & Science teams
- Build and maintain process documentation, establish best practices, and improve product marketing playbook
- Stay abreast of the latest competition campaigns and latest trends
- Improve product marketing tech stack
Qualifications :
- B-Tech from a Reputed Institution
- 2 years of professional experience in Product Marketing
- Product conversion funnel and journeys
- SMS panel management and DLT approvals
- Good to have additional skillset to manage GA, MMP and Digital marketing
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
