Zoomcar - Assistant Manager - Marketing (3-5 yrs)
Opportunity with Zoomcar
About Zoomcar:
Zoomcar is India's first and largest self-drive car rental service. We- re intensely focused on redefining urban mobility through our dynamic car sharing marketplace platform that creates a world class experience for both owners and renters. We- re currently present across 40+ cities with a fleet of over 6,500+ cars across India. Please visit www.zoomcar.com for a detail
About the Role:
Skills:
- End to End ownership of performance marketing for assigned region
- Campaign Planning, analysis, demand and revenue generation
- Create new and engaging promotional and engagement campaigns for Zoomcar. This will involve deep understanding of customer needs as well as car rental growth hacking.
- Campaign execution and marketing plan along with collaboration with internal and external stakeholders for promotional and engagement campaigns.
- For promotional campaigns, the candidate should also be able to plan and buy media as required - traditional, digital and new-age.
- Coordinate with internal/external create agencies for creatives. Candidate should be able to write a comprehensive brief, evaluate creatives and give creative feedback when required.
- Monitoring and optimization of promotional campaigns and understanding effectiveness of campaigns along with course correction
- Agency/Vendor Management, Evaluation, on-boarding,
Requirements - At least 3-4 years of work experience in marketing roles in a startup environment
Namratha
HR
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