Co-Founder & Product Director at Zonka Feedback
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Zonka Feedback - Senior Executive - PPC/SEO (3-5 yrs)
About the Role :
Zonka Feedback is looking for a dedicated, self-driven and motivated Senior PPC, Social Media and SEO Expert Executive to handle the Digital Marketing at Zonka Feedback.
We're looking for someone who has great communication skills, has handled SEO, PPC and Social Media Marketing, is enthusiastic and has good market knowledge.
Roles and Responsibilities :
- Perform daily account management and of pay per click accounts on Google Ads, Bing, FB, Twitter, LinkedIn and other social & search platforms
- Provide growth-hacked recommendations and execute powerful PPC strategies
- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
- Manage and maintain updates account tweaks (at all levels).
- Provide creative copy suggestions and graphical ad templates.
- Assist in the management of Display network placement lists on Google Ads and through other contextual advertising platforms.
- Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Generate weekly and monthly reports for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports, and key reporting tools
- Monitor and evaluate search results and search performance for major search channels
- Communication to team and management on timelines, and results.
Requisite Skills :
- Proficiency in Google Ads suite, Bing PPC, Google DoubleClick, Social PPC (FB, LinkedIn, Twitter, Instagram & others).
- Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
- Superb analytical ability to understand business, key ROI drivers, pain points & more to be able to create strategies that can create impact.
- Creative skills to create powerful PPC strategies.
- Technical competency to execute brilliant strategies.
- Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving goals.
- Proficiency in MS Excel, PowerPoint, and Word.
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Self-managing & motivated to deliver results with minimum supervision.
About Zonka Feedback :
Zonka Feedback is a Customer Experience and Feedback Management platform for hospitality, healthcare, retail, and all businesses designed to take customer and employee feedback on multiple channels. Zonka Feedback is working with customers in over 30+ countries.
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