Manager - Human Resources at Zoetropeican India Pvt Ltd
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Zoetropeican - Copy Writer (3-4 yrs)
- Liaising with clients and interpreting their briefs.
- Developing creative ideas and concepts, often in partnership with the art director.
- Presenting ideas to colleagues and clients.
- Familiarizing themselves with their clients- products and services, the target audience and their competitors activities.
- Writing clear, persuasive, original copy.
- Updating digital media;
- Proofreading copy to check spelling and grammar.
- Amending, revising or redeveloping adverts or campaigns in response to feedback from the creative director, account team or clients.
- Overseeing campaigns through the production stage to completion.
- Working on several campaigns at once, sometimes under pressure and often to tight deadlines.
- Casting actors for TV and radio work, and listening to voice tapes.
- Liaising with production companies, photographers, typographers, designers and printers.
- Keeping up to date with popular culture and trends.
- Monitoring the effectiveness of advertising campaigns.
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