About Zoconut :
 
Zoconut is a B2B SaaS company that works in the preventive healthcare space with primary focus on Diet and Nutrition Industry. To understand better, think what Shopify is to Amazon, Zoconut is to HealthifyMe/Cult.Fit. We are an end-to-end, all-in-one solution to build and grow an online consultation business for Dietitians, Nutritionists and Health Coaches. After becoming the most preferred solution in India, we are now focused on Global expansion.

The Opportunity :

We are looking for an enthusiastic and result-driven Digital Marketing Executive to assist in the planning, execution and optimization of the company's overall digital marketing strategy. The ideal candidate will be someone with a passion for marketing and digital channels. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities :

- Assist in the formulation of strategies to build a lasting digital connection.

- Plan and monitor the ongoing company presence on social media.

- Manage and improve online content, considering SEO and Google Analytics.

- Managing PPC campaigns, monitoring reports and ROI.

- Measuring the performance of the campaigns through web analytics tools.

- Optimize content for the website and social networking channels.

- Track the website traffic flow and provide internal reports regularly.

- Edit and post content, videos, podcasts and audio content in the digital space.

- Execute social media efforts to improve KPIs.

- Stay up to date with the latest technologies and best practices.

Requirements

- Proven 1-2 years of experience as a Digital Marketing Executive or a similar role.

- Bachelor's degree in marketing or related field.

- Knowledge of various digital marketing channels and B2B and B2C business models.

- Thorough knowledge of Social Media Marketing, Google Adwords.

- Hands-on experience with SEO (on-page and off-page (link building, guest posts, web 2.0 and the like).

- Knowledge of web analytics tools.

- Skills and experience in creative content writing.

- Excellent communication and time management skills.

Why join us?

- Freedom & Responsibility : If you are a person who wants to take up challenging work & push your personal boundaries, then this is the right place for you.

- Holistic Growth : Building a career doesn't have to be at the cost of missing out on your personal front.

- Transparency : If you ever wanted to know what it's like to be on an entrepreneurial journey, then working with Zoconut gives you that opportunity to experience it all first hand.

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