ZipGo - Marketing Executive (2-3 yrs)
ZipGo is trying to change the urban commute by providing a clean, comfortable, safe, reliable, respectable and affordable transportation option for the 99%. The founding team wants to solve all the issues associated with today's daily commute in our cities including traffic and pollution. We believe it is essential to improve the transportation infrastructure in our cities in order to make them more livable. We are building a smart urban commuting option so that the next million don't buy cars and bikes and instead choose a shared transportation option.
We provide an extremely fast-paced environment for you to apply what you know and learn what you don't. We are working on one of the most complex engineering and operational problem and we can assure you that you will be encouraged, supported as well as challenged to achieve your potential.
Founders : Pritesh Gupta, Gaurav Agarwal, and Jitender Sharma.
Experience : 2 - 3 yrs
Location : Gurugram
Qualifications : Any Graduation/ Post Graduation
Roles and Responsibilities :
- Developing promoter base for conducting such activities regularly
- Enrolling and managing vendors and agencies and managing budget for events and activations
- Tracking competition volumes and monitoring competitor activities to evaluate brand performance
- Executing various brand activation, combos, visibility elements, cross promos etc
- To drive BTL activities in the catchment. Scan the societies/ institutions /clubs etc in the catchment
- Fixing appointment with the respective office bearers for conducting activities
- Prepare budget for activities and Execute different activities in societies regularly
- Making reports on the activities undertaken and track the results from such activities
- Tracking new customer recruited through such activities
- Co-ordination with categories, logistics, operations, commercial teams and marketing teams
- Developing promoter base for conducting such activities regularly
- Enrolling and managing vendors and agencies and managing budget for events and activations
- Tracking competition volumes and monitoring competitor activities to evaluate brand performance
- Executing various brand activation, combos, visibility elements, cross promos etc
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