HR Executive at Zinnov Management Consulting
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Zinnov - Associate Manager/Lead - Social Media Marketing (5-12 yrs)
Associate Manager / Lead : Social Media Communication
- Zinnov is a global management consulting and strategy advisory firm that delivers custom frameworks, data & insights, and tailored customer-centric strategies.
- We are looking for a social media champion to be a part of the Globalization Excellence practice.
- He/she will report to the Head of Branding & Communications Globalization Excellence practice and work closely with the customers to promote their brand engagement and awareness online.
Key Responsibilities :
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
- Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and boosting social media campaigns.
- Suggest recommendations to adjust the social media marketing strategy of customers for optimal results.
- Staying up to date on best practices and emerging trends in social media.
- Set up pages within each platform to increase the visibility of company's social content
- Create editorial calendars and syndication schedules
- Continuously improve on customer social media by capturing and analyzing the appropriate social data/metrics, and recommending changes/improvement
Skills :
- Proven working experience in social media marketing or as a Digital Media Specialist
- Bachelor's/Master's degree in communications, marketing, or a related field.
- 5 or more years of social media experience including planning and managing content in a corporate, or agency setting.
- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
- Demonstrable social networking experience and social analytics tools knowledge.
- Knowledge of online marketing and good understanding of major marketing channels.
- Additional knowledge of working on website content will be an advantage
Must Have :
- Team player, detail-oriented and customer focussed
- Ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail.
- A passion for all things marketing & communication and an understanding of what makes a good social media brand campaign.
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