Zesro Technologies - Search Engine Optimization Specialist (1-6 yrs)
- We are looking for an SEO Specialist to manage all search engine activities. You will be responsible for managing all SEO activities to increase rankings on all major search networks.
1. Analyzing and identifying gaps in website content
2. Provide recommendations and execute strategies for content development and overseeing content creation.
3. Identify marketing opportunities and come up with strategies to increase website traffic
4. Monitoring website traffic and search results and developing strategies
5. Ideation, creation and execution of backlink acquisition campaigns.
6. Build and nurture relationships with agencies, writers, bloggers, journalists, and influencers.
7. Leverage and contribute to the brand and content strategies to maximise SEO outreach opportunities.
8. Generating topic ideas and keywords for the blogs and overseeing content creation
9. Optimizing pages for desktop, tablet, and mobile use.
10. Researching the latest SEO guidelines and implementing them.
11. Responsible for carrying out website technical audits, analyzing and executing SEO strategies
12. Monitor important SEO metrics such as organic traffic, conversion rates, bounce rate and times spent on pages
13. Troubleshooting technical SEO issues for the website.
Requirements :
1. Strong communication skills
2. Should have excellent research skills with a high level of attention to detail to pull data from multiple platforms
3. Good at reporting
4. Must be able to work together with team
5. Understanding of ranking factors and search engine optimization practices
6. Knowledge in front-end programming languages, such as HTML, CSS, or JS.
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