Zefo - Manager - Social Media Expert (3-5 yrs)
Profile : Manager - Social Media Expert
Key Functional Areas of Responsibility
- Implementation, tracking and optimization of Facebook PPC campaigns, for B2C target audience.
- Optimizing campaigns for New Users and Re marketing based on end objectives for each
- Ensuring ongoing optimization of campaigns, to generate high quality traffic and conversions.
- Managing the organic growth for in line with the annual digital marketing plan.
- Track major metrics: goals tracking, revenue tracking, and other paid search metrics.
- Keep pace with Facebook CPC industry trends and developments.
- Communication to team and management on project development, timelines, and results.
- Work closely with the other team members to meet goals.
Professional Competencies :
Passion for Social Media and internet marketing.
Ability to think creatively, and identify and resolve problems.
Attention to detail and the ability to effectively multi-task in a fast-paced atmosphere.
Ability to clearly and effectively articulate thoughts and points.
High levels of integrity, autonomy, and self-motivation.
Excellent analytical, organizational, project management and time management skills.
Professional Skills & Qualifications
Experience in Facebook Marketing.
Proficiency in MS Excel
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
BS/BA degree preferred.
Compensation & Benefits :
Competitive salary plus performance incentives
Company laptop
Huge opportunity to learn and grow with an E-commerce player
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