ZEE5 - Manager - Video Platform (3-5 yrs)
Manager - YouTube (Tamil)
- Develop and implement a comprehensive YouTube channel strategy aligned with overall business goals.
- Competitor Analysis research and optimize Zee Tamil channel Strategy accordingly with regards to video titles, descriptions, and tags etc.
- Create Road Map to build strong engagement on Zee Tamil with NON fiction content accurately reflect video content.
- Ability to execute work as per schedule with internal and external agencies, along with tracking on upload videos according to a consistent posting calendar.
- Analyze channel performance using YouTube Analytics and identify areas for improvement, with proven strategies.
- Engage with viewers by creative inputs with regards to content.
- Stay up to date on YouTube trends and best practices.
- Collaborate with content creators (if required) to ensure repackaged video improves quality and alignment with channel goals.
- Work closely with Agencies on daily basis to scale revenue MOM.
- Generate reports on channel performance and present findings to stakeholders.
