Digital Lead at Zavops Pty Ltd
Views:11 Applications:10 Rec. Actions:Recruiter Actions:0
Zavops - Pay Per Click Professional (1-3 yrs)
PPC Resource
About the Role:
We are seeking a skilled PPC Resource to join our team and drive paid advertising campaigns. As a PPC Specialist, you will be responsible for managing and optimizing paid search and social media advertising campaigns to generate leads and increase sales.
Key Responsibilities:
Campaign Creation and Management : Develop and execute effective PPC campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
Keyword Research: Conduct thorough keyword research to identify relevant keywords and target audiences.
Ad Copy Writing: Create compelling ad copy that resonates with potential customers and drives conversions.
Bid Management: Optimize bids, budgets, and targeting options to maximize ROI.
A/B Testing: Conduct A/B testing to continuously improve campaign performance.
Analytics and Reporting: Track and analyze campaign performance metrics to measure effectiveness and identify areas for optimization.
Stay Updated: Keep up-to-date with the latest PPC trends, platforms, and best practices.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in PPC advertising, with a strong understanding of paid search and social media platforms.
- Proficiency in PPC tools and analytics platforms (e.g., Google Ads, Google Analytics, Facebook Ads Manager).
- Strong analytical skills and ability to interpret data.
- Excellent communication and interpersonal skills.
- Detail-oriented and organized.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and supportive work environment.
If you are a passionate PPC Specialist with a proven track record of success, we encourage you to apply.
