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23/02 Shruti Gochhwal
Director at ZappFresh

Views:358 Applications:118 Rec. Actions:Recruiter Actions:0

ZappFresh - Manager - Marketing (5-12 yrs)

Gurgaon/Gurugram Job Code: 27691

The Marketing Manager will develop and execute marketing strategies for offline channel, including but not restricted to the following : BTL Activations, in store marketing for our shops and retail stores, event planning, working with vendors, lead generation tactics, promotions, monitoring and analysing market trends

- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Experiment with a variety of organic and paid acquisition channels - content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more

- Produce valuable and engaging content for our website and blog that attracts and converts our target groups

- Build strategic relationships and partner with key industry players, agencies and vendors

- Be in charge of marketing budget and allocate/invest funds wisely

- Measure and report performance of marketing campaigns, gain insight and assess against goals

Requirements :

- Proven track record leveraging media to shape brands and drive sales

- Solid foundation in marketing metrics and reporting up insights to higher level executives

- Candidate must be high energy, a positive - can-do- person who can thrive in a fast-paced, dynamic environment with competing priorities.

- Be self-motivated to infuse strategic thinking for how paid media amplifies earned and owned media opportunities.

- Executes on behalf the business with a strong sense of ownership and accountability

- Strong problem solving, decision-marking and analytical skills also critical

- Ability to build strong working relationships across all levels of the organization, including internationally.

- Must be able to work both independently and on cross functional teams

- Must have effective communication (verbal, written, presentation), time and project management skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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