Market Expansion:

- Identify and evaluate potential market opportunities for product/service expansion.

- Develop strategic plans to enter new markets and establish a presence in targeted areas.

- Conduct market research and feasibility studies to assess market potential and demand.

On-Ground Market Analysis:

- Conduct on-ground market analysis to understand local demographics, consumer behavior, and competitor activities.

- Gather insights on customer preferences, trends, and purchasing habits through direct observation and interactions.

- Monitor and report on market trends, emerging competitors, and industry developments.

Competitive Analysis:

- Analyze competitor products, pricing strategies, and marketing tactics to identify strengths, weaknesses, and opportunities.

- Develop competitive intelligence reports and recommend strategic actions to maintain a competitive edge.

- Stay updated on competitor activities and market dynamics to adjust marketing strategies accordingly.

Market Surveys:

- Plan and execute market surveys to gather feedback from customers, prospects, and stakeholders.

- Design survey questionnaires, collect data, and analyze results to extract actionable insights.

- Use survey findings to refine marketing strategies, product offerings, and customer engagement initiatives.

- Coordination with Vendors and Franchise Owners:

- Liaise with vendors and suppliers to ensure timely delivery of marketing materials and promotional items.

- Collaborate with franchise owners to align marketing efforts with local business objectives and priorities.

- Provide support and guidance to franchise owners regarding marketing campaigns, initiatives, and brand guidelines.

Relationship Management:

- Build and maintain strong relationships with key stakeholders including vendors, franchise owners, and local community leaders.

- Act as a brand ambassador and advocate for the company's products/services in the local market.

- Address any issues or concerns raised by stakeholders promptly and effectively.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.