POSITION TITLE : COPYWRITER/ANALYST

POSITION TYPE : FULL-TIME

LOCATION : HYDERABAD, INDIA

About :

XTGlobal is looking for a copywriter to help drive brand awareness, product knowledge and sales support across multiple business units. This role will be responsible for working closely with Marketing personnel in the U.S. in order to execute a wide range of content needs.

This position will be critical in building out B2B content libraries across numerous formats, including blogs, whitepapers, newsletters, product collateral and more. The ideal candidate will be an enthusiastic writing professional with excellent English communication skills, and who can translate creative requests into compelling content experiences.

Work samples or online portfolios must be provided for consideration.

Responsibilities :

- Create original content across various formats, including but not limited to, presentations, blogs, white papers, case studies, newsletters, user documents, product sheets, etc.

- Perform research and analysis in order to develop well-supported, data-driven materials

- Maintain brand and style guidelines throughout all materials

- Work with Marketing and design personnel to execute creative briefs

- Clearly understand the target audiences, brand tone, and positioning

- Work with marketing and analyst personnel to identify compelling content opportunities

- Work closely with Marketing personnel on executing all campaigns and editorial calendars

- Maintain keen industry and competitor awareness

- Deliver well-structured, agency-quality content assets on schedule

- Properly detail and cite all references used in content deliverables

Requirements :

- Bachelor's degree in English, Journalism, or related field required

- 3-5 years writing business-to-business copy for U.S. audiences

- Experience writing within B2B technology-focused industries highly preferred

- Basic understanding of SEO required

- Must demonstrate expertise using Microsoft Word, Excel and PowerPoint

- Exemplary verbal and written English communication skills required

- Work samples or online portfolios must be provided for consideration

ADITYA KIRAN SHARMA
Direct : 040 66353456

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