Social media optimization (SMO) is the use of social media networks to manage and grow an organization's message and online presence. As a digital marketing strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and mitigate potential damaging news.

- The Social Media Specialist will be charged with managing a number of client- s social media profiles and executing the marketing strategy. 

- The successful candidate will develop and maintain but not limited to blogs, video feeds, trending social networking sites and resource centers. The candidate will be responsible for providing the customers with comprehensive analytics, data presentations, and resource management reports. 

- This candidate will have a demonstrated history of working in a fast-paced environment while delivering multiple projects on schedule, on budget and with no errors.

KEY TAKEAWAYS : 

- Social media optimization (SMO) involves using social media platforms to grow a company or organization's online presence.

- It can increase awareness of new products and services and allow organizations to connect with customers.

- Popular social media platforms such as Facebook, Twitter, Instagram,YouTube, Snapchat, and Pinterest can be used for digital marketing.

Duties & Responsibilities :

Implement social media strategies for multiple companies that build brand awareness, generate inbound traffic and product adoption.

- Creation of content which meets our customer standards

- Develop and deliver social media optimization (SMO).

- Stay current with social media trends and best practices.

- Research opportunities for new social marketing platforms and select adapt current process to fit client needs.

- Review and approve content on a daily basis.

- Creating and managing monthly promotions

Requirements :

- Strong project management or organizational skills

- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Youtube, Twitter etc.) and how they can be deployed

- Ability to effectively communicate information and ideas in written and verbal format. Ability to build and maintain client relationships.

- Team player, with the confidence to take the lead and guide other departments when necessary.

- Public relations, marketing, sales, community management experience

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.