The Marcom MSD must deliver across the following six competency areas:

1. Drive Efficient Localization

2. Enable Integrated and Consistent Marketing Execution from Area HQ to Subsidiaries

3. Provide Project Management and Extensible Service Coverage

4. Support a Cross-Engine Approach (Events, Digital, Data, Email and Tele)

5. Provide Knowledge of Marketing Tools and Services

6. Be a Consultant and a Trusted Advisor

Day to Day Responsibilities Include:

- Localization of Corp translated CDS assets including review, validation, and modifications

- Review translated assets and work with both Area MSD and local translator to ensure high quality finished goods within time-to-market SLA

- Be the content gatekeeper for all originating marketing content requiring translation review and approval

- Ensure that global and area campaigns are prioritized, reviewed, approved and deployed

- Collect and consolidate feedback about translation quality, asset deployment and asset performance

- Manage digital campaign and delivery

- Create the marketing execution plan for campaign execution, including required services, schedule, etc., translating campaign objectives into requests

- Develop subject-matter expertise across campaign execution ecosystem.

- Demonstrate an understanding of campaign tactic setup, tracking and measurement

- Understand the local use of marketing tools, marketing services, processes, and data

- Help to educate the subsidiary marketing community on how to optimize the use of these solutions to meet local and corporate driven marketing objectives

- Learn and adhere to the Microsoft brand guidelines and privacy requirements across all marketing communications

- Planning governance and guidance - manages measurement plans and core KPIs associated with the campaign

- Reviews performance dashboards and optimizes campaign assets/approach based on learnings

- Ensures activities are measured and optimized for performance

- Advises stakeholders on overall execution processes SLAs, KPIs, tools

- Provide holistic project management and coordination for all campaign service delivery, including Wunderman services, agency deliverables, social, tele, etc.:

- Define and request required services

- Create campaign execution schedule based on objectives and in-market deadlines

- Brief the execution teams

- Submit complete and accurate service order requests to the MSC

- Ensure correct tracking codes/tags/redirects are created and applied for end-to-end performance measurement

- Validate and prioritize of service order delivery

- Ensure SLAs are met and marketer expectations for campaign delivery are set appropriately

- Validate that execution strategies meet planned business objectives

- Make sure all marketing communications are privacy-compliant

- Drive on-going improvements in efficiency of campaign execution/set up and tracking through global tools

- Help to land recommendations provided by the digital and/or analytics teams

- Ensure local campaign governance meeting/debrief is done to collect and document learnings and improvements for the future

-Share case studies with the community to improve results, foster collaboration and avoid issues

Required Competencies/Skills:

- Proven skills in written and verbal communications

- Fluent in English

- Intermediate to advanced project management strategies and tools

- Basic business, systems, and process analysis

- Demonstrated understanding of marketing communications vehicles, tools and execution, both online and offline

- Ability to articulate and evangelize services with stakeholders

- Relationship management, collaboration and conflict resolution skills

- Knowledge of Microsoft brand and products

Required Experience:

- University degree

- Solid marketing communications (agency or client side), business operations or business consulting experience

- People/team management experience preferred, but not required

Desired Characteristics:

- Self-starter - Have a proactive attitude and a desire to find creative solutions.

- Team player - Focus on winning as a team rather than individually. Be cooperative and collaborative.

- Open-minded - Be able to work effectively across different teams and personalities. Be flexible and adaptable.

- Detail-oriented - Treat the work as your own and be able to analyze.

- Cool-headed - Be patient and even tempered.

- Drive for results - Be tough and persistent and know when to research vs. when to make a quick decision.

- Client service oriented - Be positive and optimistic.

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