About Workbench:

- We are building a data platform product called Workbench wb.fynd.com. We believe that with the right people, we will continue to be a game-changer in the technology industry by connecting people (non-engineers) to data, easily and quickly using Workbench. One of the features in Workbench, known as InstAPI allows creating an API in a matter of few clicks

- Our focus is on building a data platform for ingesting, processing, and integrating data sources for use in data analytics, including reporting, visualisation, and machine learning.

- Our team maintains a number of projects written in Java and Python, but most new development is performed in Java using Spring framework.

- We aim to develop our code to the highest software engineering standards using modern development practices like transducers, middle-ware design patterns, distributed tracing, etc.

- We also make heavy use of AWS services like Lambda, ECS and others, as well as some other cloud-based services and open-source software frameworks like Apache Drill, Kafka and more.

Want to be a driving engine of a modern SaaS business? Come, join us:

- What we are looking for:-

We are on a lookout for a strong B2B digital marketer. Someone who has worked in a SaaS based company. Someone who loves software and can communicate its impact with ease to enterprises of all kinds. This person will own all of the company's digital presence including Website, SEO, Social Media, blogs, emailers, videos, product content and more

- Key Responsibilities:-

- Drive customer leads to Workbench through effective content and search marketing techniques

- Use SEM (Adwords, Facebook Ads) and SEO (Google ranking, Quora, Backlinks and Blog) to increase brand visibility

- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals

- Monitor and evaluate search results and search performance across the major search channels

- Create short and engaging content (text, images, videos) around product use-case

- Promote content on partner websites, top community forums and social media

- Engage with product partners, identify and execute co-marketing/guest blogs opportunities

- Identify and execute on acquiring backlinks from reputed websites

- Engage customers and prospects on email and social media

- Key Interest:-

- Extremely metrics-driven, continuously measure and improve results on all inbound channels

- Constant learner and an avid reader about emerging trends in inbound marketing and growth

- Passion for SaaS domain and love to create engaging content

- Extremely metrics-driven, continuously measure and improve results on all inbound channels

- An exceptionally good writer and communicator

- Have at least 2 year of relevant experience in SaaS space

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

- What you can expect:-

- An attractive remuneration package

- Work closely with product owners and experts

- Immense scope of learning

- Great work environment

- An exciting career - As our business grows, so do the opportunities for our team- members

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