HR at Wobot Intelligence Pvt. Ltd.
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Wobot.ai - Manager - Digital Marketing (2-7 yrs)
Responsibilities :
- Develop strategies that drive customers to the website
- Create campaigns on social media platforms
- Improve the design, UX, traffic, and content of the website
- Utilizing a range of techniques including paid search, SEO and PPC
- Managing online brand and product campaigns to raise brand awareness
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data
- Review new technologies and keep the company at the forefront of developments in digital marketing
- Create email blast campaigns to target key customers
- Use advanced metrics to measure the success of a marketing campaign
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