About Wink & Nod : 

Wink & Nod is a customer-centric and trendy brand that can bring a breath of freshness to the sleep industry. Our goal is to provide amazing products to consumers that can help with their sleep and overall well-being. We want to solve 3 key pain points - poor sleep products buying experience, lack of world-class innovative products and prohibitively high product prices that prevent people from buying good reasonably priced sleep products. Our company is run by seasoned professionals with backgrounds in investment banking, consulting and venture capital, and come from top tier educational institutes such as Chicago Booth, IIM Calcutta, IIM Ahmedabad, IIM Lucknow, Carnegie Mellon, IIT Kanpur, IIT Kharagpur, IIT Chennai.

Presently, we are looking for enthusiastic SEO SMM executive who can assist the digital marketing team in generating organic web traffic and lead generation.

Responsibilities and Duties : 

- Assist and execute SEO campaigns, analytics, search engine rankings, and keyword research.

- Off-page SEO, link building and posting

- Work on traffic and lead generation

- Understand and stay abreast on industry trends, competitive landscape, and internal product development efforts

- Executing and refining SEO best practices to increase qualified organic search engine rankings for our client's websites

- Defining SEO requirements and recommending site enhancements that maximize ROI and increasing the rank of natural search result listings

- Continuously improving tracking, reporting, and profitability of the SEO efforts

- Being responsible for quality & related backlinks

- Executing content marketing strategies for blogs, social media channels, video networks, newsletters, emails, and other engagement channels

- Monitoring company Facebook, Twitter, Pinterest, Instagram, and other social media accounts

- Assist in the creation of social media campaigns

- Strategize new ways to reach core markets across multiple digital mediums

- Staying up to date with emerging trends and styles across social platforms

Required Experience and Qualifications : 

- Knowledge of content marketing

- Good command over written and spoken English language

- Knowledge of off page optimization is must

- Knowledge of CSS, HTML, PHP & blogging is a plus

- Ability to perform complete website SEO analysis & make good reports

- Capability to think creatively & strategically and suggest solid strategies to generate organic traffic on the website and pages

- Good understanding of webmaster and analytics

- Experience of working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.