Senior HR at Williams Commerce
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Williams Commerce - Analyst - Search Engine Optimization (5-10 yrs)
SEO Analyst
Roles and Responsibilities :
- Optimises on-page elements such as title tag, meta description, URL, headings, images, internal links and more.
- Performing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Competitor analysis, Identify competitive gaps and new opportunities for organic growth.
- In-depth experience with website analytics tools (SEMRush, Screaming frog, Google search console, Google analytic)
- Management and reporting of social media campaigns (Linkedin, Facebook, Twitter & GMB)
- Monitoring the backlinks and improvements in the performance of our website
- Take ownership of and ensure that all work is created according to our own high standards
- Work closely with our website developer and marketing manager.
- Eye for social media trends and know how to engage the companys followers.
Desired Candidate Profile :
- 5+ years of SEO experience, preferably in a SaaS business environment
- Experience working with WordPress and Yoast plugin
- Experience working with tools like screaming frog, Google search console, and SEMRush is considered a strong advantage
- Experience competitor analysis, backlink audit and site audit
- Degree in marketing/communications or equivalent experience
- Experience with creating reports in pdf or PPT to track, measure, and report on Key Performance Indicators (KPIs) and identify recommendations and opportunities for improvement.
- Good understanding of the software industry
- Required time management skills : Prioritising, Goal setting, Multitasking, Problem solving, Strategic thinking and Scheduling.
Perks and Benefits :
- PF
- ESIC
- Gratuity
- Bonus
- Medical Benefits
- 5 Days Working
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