Creative Copy Writer

- As a Creative Copy Writer, you would be expected to primarily aid in the content route creation process for the brands we work with.

- This would require active involvement in the 'ideation' process with the design and the strategy team to understand the needs of the brand and to offer directions in which the brand story might be created.

- Your work would include writing brand stories, mission, vision, taglines, sample campaigns, blogs, etc. Besides this, you would also need to come up with copies for the designs created, write SEO-complied web-content and proofread and edit content whenever required.

- Play a proactive role along with the design and strategy team in research and execution of secondary pitch.

- Receive, understand and translate briefs to executable ideas.

- Analyse the content strategy of competitors and understand the voice and tone of the competitive brands to create a distinct voice for the client's brand.

- Generate multiple ideas following strong research

- Creation of original and perceptive brand stories

- Provide the vision, mission, goals, and strategies for the brand in liaison with the design and strategy team.

- Oversee the development and management of the brand standards and content style guides for the client, as well as the overall expression of the business's corporate identity in the content it puts out.

- Develop and oversee an integrated content strategy that encompasses channel selection and focus, editorial governance, and metrics to be applied and aligned with the clients' business's overall objectives.

- Enable structured content creation through the implementation of models and processes for sourcing information, analyzing, and creating content.

- Write SEO complaint articles.

- Coordinate with the design and strategy team, even freelancers when required!

- Communicate with clients and take ownership of projects.

- You would be the right fit if you can churn out original thoughts and copies and sniff out the hidden persona of any brand.

- You are a master digger with incomparable research skills. Timely, yet timeless is your creation. After all, you can perceive how people (read client/audience/coworkers) think and feel, what they say and do and how they see and hear. Your projects are your own labor of love. You know exactly what to say where and how and when to say it. You hate Grammarly with all your heart. It's the only thing in the world that you have ego issues with. Speaking of which, you really are the people's person, aren't you? Which must also come with that wacky sense of humor?

About Us :

- White Noise Design, a design studio based out of Hyderabad (India). Our work encompasses graphics and identity, architecture and interiors, products and packaging, exhibitions and installations, software products and digital experiences, advertising and communications.

- We develop tools, resources, and frameworks for brands to be the best version of themselves.

- Our clientele includes brands like PwC, Google, Accel Partners, Mozilla, FHD group, Hyderabad Design Week, Government of Telangana, T-Hub, Telangana Innovation Cell, Jarlie, The First Meal, Darwin box, Bolt Coffee, eKincare, SquadRun and many more.

- Please check out our website for a detailed profile

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