HR Executive at Webkul Software Pvt Ltd
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Webkul - Web Content Writer (1-3 yrs)
Responsibilities :
1. Research and understand our target audience, industry trends, and competitor activities to create content that resonates with our readers.
2. Produce clear, concise, and engaging content tailored to various stages of the buyer's journey, including blog posts, whitepapers, case studies, eBooks, and more.
3. Collaborate with subject matter experts, product managers, and other team members to gather information and insights for content creation.
4. Optimize content for search engines (SEO) to improve visibility and drive organic traffic to our website.
5. Develop and execute content strategies to support marketing campaigns, product launches, and other initiatives.
6. Stay up-to-date with Salesforce updates, releases, and best practices to ensure content accuracy and relevance.
7. Analyze content performance metrics and user feedback to identify areas for improvement and inform future content strategies.
8. Contribute to content planning and editorial calendars to ensure a consistent and cohesive content experience for our audience.
9. Maintain brand voice and style guidelines across all content channels to ensure consistency and alignment with our brand values.
10. Actively participate in brainstorming sessions and content ideation to generate fresh ideas and innovative approaches.
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