Job responsibilities:

- Writes, schedules, and posts content online; maintains company web pages and blog(s)

- Contributes to/updates the company's social sites like Facebook, Twitter, LinkedIn and Instagram

- Works with developers/IT staff to assess any technical challenges (technical troubleshooting) in displaying the content

- Helps develop & document procedures to manage web content

- Moderates user-generated content

- Helps plan and implement social marketing campaigns for specific marketing goals

- Monitors social media channels and conducts social listening; responds on topics related to company/industry

- Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends

- Coordinate content creation & publishing of company newsletters (internal or external)

- Prepare internal and external communications including announcements, press releases, analytics reports, presentations, technical documentation, sales support, etc. as needed.

Job requirements:

- Familiarity with keyword placement and other SEO best practices

- The writing should get the readers motivated to drive traffic to company websites and social media platforms, join, buy, download or any other lead generation activities. This is the main criteria by far.

- Understand & implement Viral content strategies

- The writing should include best practices in search engine optimization.

- Excellent overall writing skills in a number of different styles/tones

- Strong writing, editing, and proofreading skills

- A deep understanding of consumers and what motivates them online

- Great research, organizational, and learning skills

- Experience in writing for the web, content management and internet research

- Experience with social networks and implementation of social media marketing

- Experience with HTML, CSS, and working with content management systems (CMS)

HR Pitch:

- Flexible organization in terms of profile/timings/thought process

- Focused on individual growth and aspirations

- Exposure to overall content strategy

- Work with SEO and development teams for expansive profile

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.