Co - Owner at WDD Advertising LLP
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WDD Advertising - Specialist - Digital Marketing (1-4 yrs)
- Create and implement an aggressive SEO strategy (on-page and off-page) based on in-depth research and analysis
- Continually monitoring organic search rankings to increase traffic and sales
- Actively measure results on a daily basis, also keeping in mind key performance indicators (bounce rate, page views, lead volume, etc.)
- Report on the overall SEO health of our web properties & rolling up reports in a meaningful way
- Troubleshoot SEO problems & propose resolutions for SEO implementation issues
- Stay on top of current search engine news, trends, SEO practices, and emerging items of interest
- Work with editorial and marketing teams to drive SEO in content creation and content programming for our websites
- Analyze and build dashboards to monitor Companies search performance and of Competitors - set goals and collaborate on quarterly business plans
- Guide and mentor SEO team to execute and achieve SEO success
Skills Required :
- Proven experience as SEO Manager, SEM Manager or similar role
- Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
- Excellent communication skills
- Strong organizational and leadership skills
- Thorough understanding of the paid marketing business, having managed monthly media spend across various platforms
- Hands-on Expertise with AdWords, DV360, Facebook Business Manager, Google Analytics, Comscore, Similarweb, Native Advertising, Linkedin ads manager and Twitter ads manager.
- Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content.
Qualifications :
- At least a Degree in Computer Science, Engineering or Mathematics. B. Tech will be given preference.
- 1-3 years of experience in SEO, Social Media, e-commerce
Note: Salary depends upon experience & qualification
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