14/02
HR
Full Stack Developer at Intent Farm
Full Stack Developer at Intent Farm
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Walnut Folks Group - Manager - Digital Marketing - Intent Farm (2-3 yrs)
About us :
Job Description :
- You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution for a wide range of brands.
Responsibilities :
- Lead end to end marketing strategy for multiple client brands at once.
- Manage complete client communication and internal team management for delivery.
- Strategise and lead the execution of all digital marketing, including SEO/SEM, social ads, influencer marketing and CRM campaigns.
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Figure conversion pain points and optimize user funnels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Requirements :
- Proven working experience in different facets of digital marketing.
- Clear leadership potential and past experience of collaborating with multiple stakeholders.
- Demonstrable experience leading and managing SEO/SEM, social ads, influencer marketing and CRM campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience in setting up and optimizing Google Adwords campaigns.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Location : Bengaluru (WFO)
Benefits :
- Work directly with the founding team of a 9 figure revenue agency.
- Work autonomy and freedom to implement strategies.
- Hyper-intensive growth culture.
- Learning opportunities and access to specialized courses.
- Opportunity to work with marketing stalwarts.
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