Human Resources Manager at Prakyath Applications Pvt. Ltd
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Vishibility.com - Digital Ad Operations Executive (1-4 yrs)
Specialize in finding and managing a large number of Advertisers and Publishers for Mobile Applications promotions.
- To get the Interactions with Account managers from various partners to help them plan their reserve Ads
- Testing the creative, click-through URLs, Campaign details and Setup and trafficking the campaigns.
- Monitoring and Optimizing the campaigns based on the advertiser's feedback reports and making suggestions for improving the performance.
- Responsible for the overall quality of traffic and Frequently monitoring the Quality Score of the Publishers
- Investigating and Troubleshooting various Ad Serving problems to avoid any discrepancy.
- Consistently increasing the Business Opportunities through LinkedIn, Forums and Events.
- To understand more in details and To get the deeper interactions over Skype call with foreign partners to increase the Brand Image.
- Maintaining all records of Checklist documents, Campaign Activation forms and IO forms of clients
- Choosing the Media Source for the promotion like App wall promotion, In-App Promotion, Website Promotion, Social Media Promotion based on the client's quality expectation
- Mobile App Promotion (Android and iOS) through Affiliate Marketing for Global Market Market (Incentivized and Non-Incentivized) for CPI CPA CPC CPM basis.
- Maintaining strong relationship with our clients and schedule a weekly call with them.
- To keep a record of all partner's panel login details and their payment status.
- To push the team members for achieving the monthly targets
- Monitoring the campaigns performance and provide some recommendations to the team members for achieve the KPIs or desired targets.
- Real-Time Bidding and Audience Targeting and Optimization to meet the Advertiser's Objectives.
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