President - Business Development at Via Gourmet Private Limited
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Via Gourmet - Head - Sales & Marketing (12-15 yrs)
HEAD -SALES AND MARKETING.
Head - Marketing
Job brief
We are looking for an enthusiastic Head - Marketing to help us in our overall marketing efforts. He will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.
Head -Marketing should be a competent professional able to grasp consumer behavior trends and generate creative ideas. He should also be well-versed in specialized marketing concepts, principles, and tactics.
The goal is to deliver effective marketing programs that will help our reputation and growth of Via gourmet Pvt Ltd Pan India and Abroad Basis.
Responsibilities
- Conduct market research to find answers about consumer requirements, habits, and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
- Liaise with external vendors to execute promotional events and campaigns
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, email, TV etc.)
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned
Requirements
10 to 12 Experience in Hard core Sales and Marketing Experience in Processed Foods//Frozen Processed Foods.
- Proven experience as Head marketing or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
- Demonstrable experience in marketing data analytics and tools
- Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
- Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
- Well-organized and detail oriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- Post Graduate /Graduate in marketing, communications or equivalent`
CTC Range - Approx. Rs .50000/- Per Month.
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