What we want:

We are looking for an experienced and strategic leader to take on the role of Manager - SEO. This position is critical for driving organic growth and optimizing local and global digital presence for our clients. The ideal candidate will have extensive expertise in SEO strategies, & Google Business Profile optimization, especially for India, US and international markets.

Who We are:

Vertoz (NSEI: VERTOZ), an AI-powered MadTech and CloudTech Platform offering Digital Advertising, Marketing and Monetization (MadTech) & Digital Identity, and Cloud Infrastructure (CloudTech) caters to Businesses, Digital Marketers, Advertising Agencies, Digital Publishers, Cloud Providers, and Technology companies.

ZKraft:

- At Zkraft, we are a leading digital marketing agency offering comprehensive digital solutions, ranging from strategy, transformation, media planning and buying. We combine creativity, technology, and data to deliver impactful digital marketing strategies.

- With proprietary AI-powered platforms like Ingenious Plex, Adzurite, and Qualispace, we optimize campaigns and drive measurable business growth. Our cutting-edge ad formats, including interactive banners, Swirl Ads, and CTV solutions, enable us to engage audiences effectively.

- We are proud to serve industries such as E-commerce, BFSI, Healthcare, Real Estate, and Government sectors, and specialize in verticals like Automotive, Entertainment, and more. With global recognition, a proven track record, and a client-centric approach, Zkraft is the trusted partner for businesses aiming for growth.

What you will do:

SEO Leadership:

- Design, implement, and oversee robust SEO strategies, including:

- Technical SEO: Website architecture, page speed, mobile optimization.

- On-Page SEO: Keyword research, content optimization, meta tags, schema markup.

- Off-Page SEO: Link building, outreach campaigns, and domain authority improvement.

- Focus on enhancing organic visibility in US and global markets.

Local SEO Mastery:

- Optimize and manage Google Business Profiles (GBP) for multiple locations to improve local search rankings.

- Develop location-specific strategies to maximize client visibility in local search results.

Client Collaboration:

- Partner with US-based clients to understand their business goals and tailor SEO and social media strategies to meet their objectives.

- Act as a thought leader and trusted advisor for clients on digital marketing trends and strategies.

Performance Monitoring:

- Track and analyze performance metrics using tools such as Google Analytics, SEMrush, Ahrefs, and others.

- Deliver detailed reports and actionable insights to refine and improve strategies continuously.

Team Leadership:

- Manage, mentor, and inspire a team of SEO specialists.

- Foster a culture of innovation, collaboration, and accountability within the team.

Requirements:

- 5+ years of experience in SEO, with a focus on technical, on-page, and off-page strategies.

- Proven track record of optimizing GBP and driving local search success.

- Demonstrated success in managing and growing business profiles across multiple clients and industries like FMCG, BFSI, Retail, Tech, E-commerce.

- Strong knowledge of tools such as: SEMrush, Ahrefs, Moz.

- Google Analytics (GA4), Google Search Console.

- Exceptional communication and interpersonal skills, with experience managing international clients.

- Strong leadership skills with the ability to guide and grow a high-performing team.

- Bonus: Possession of a US visa for client-facing responsibilities and potential travel.