Designation: Digital Marketing Executive

Summary:

- Looking for an experienced Digital Marketing Executive/Strategist to assist in the planning, execution, and optimization of our online marketing efforts.

- You will help us use web technologies to achieve our business growth goals and enhance our online presence.

- In addition to a solid understanding of digital marketing strategies, the ideal candidate will have strong content writing skills to create compelling and engaging copy across multiple platforms.

- You will help identify needs, seize new opportunities, and work toward increasing brand awareness.

- If you are a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you.

- The role requires someone who can work closely with our team to produce high-quality marketing materials.

- Ultimately, candidate should be able to effectively connect our brand with our online customers through innovative marketing strategies and captivating content.

Individual contributor:

- Analyze web traffic metrics and suggest solutions to boost web presence.

- Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising.

- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs).

- Conduct market research and analyze trends in accordance with our audience's preferences to identify new opportunities and improve campaign performance.

- Be actively involved in SEO efforts (keyword, image optimization etc.).

- Monitor SEO/SEM, marketing, and sales performance metrics to forecast trends.

- Provide creative ideas for content marketing and update website.

- Collaborate with cross-functional teams, including Marketing, Sales, Design and create content to optimize customer experience and ensure brand consistency.

- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).

Skills Required:

- Excellent verbal and written communication skills.

- Strong analytical and project management skills.

- Proven work experience of at least 2 years as a Digital marketing strategist or Digital marketing executive.

- Demonstrable experience with SEO/SEM and CRM software.

- Experience in implementing and optimizing Google Ads words campaigns.

- Perfect knowledge of web analytics tools.

- Hands on experience with online marketing tools and practices.

- Familiarity with web design and HTML.

- Experience with WordPress would be an additional advantage.

Qualification:

- Graduate/Post Graduate in Marketing, Advertising, or relevant field from reputed college.

- Consistently good academic record having minimum 70% throughout (10th std onwards)

Experience: 2-4 Years

Location: Noida, Sec-68

Website: https://www.veneratech.com/