About Us :

- Univariety is India's first company to use technology to setup a complete career & college guidance cell inside progressive schools. Students receive guidance from counselors, digital tools, university admission officers and from the past students of the school. The aim is to improve university progression outcomes by bringing in the right intervention at the right time.

- Univariety is an investee company of Infoedge (parent company of iconic Indian online brands like Naukri, Jeevansaathi, 99 acres, Policybazaar, Zomato and many more). The funds raised will be used primarily for drafting a marketing strategy to generate interest from schools, development of a mobile app for IOS to integrate alumni features, multiple product tie-ups, marketing and brand building.

- Univariety has some of the most successful partnerships in the education space. With the top University UCLA Extension, Univariety runs a successful 'Global Career Counselor' certification for teachers. This is the largest program of its kind and has successfully certified thousands of teachers / psychologists https://www.univariety.com/gcc/. Also, Univariety in partnership with Fortune India magazine runs a School Certification process called "Future 50 Schools Shaping Success". www.future50schools.com.

- Univariety is a comprehensive partner for schools that want to go beyond the regular to focus on student success and differentiate themselves. The Univariety network is the largest of its kind in India and covers 500 top high schools across 30+ cities. Over 200 universities from around the world have used the Univariety system and students have gained over $5 million in scholarships last year alone.

Role: Event and Marketing Manager

Location: Hyderabad

Experience: 3+ Years

Qualification: Any Graduate

Company URL : www.univariety.com

Job Description:

1. Develop and manage key Marketing Channels to promote University Events to relevant target audience (Grade 11 & 12 Students & Parents). Planning and delivering cross-channel marketing campaigns in line with event objectives.

2. Analyzing competitive landscape, student recruitment trends and preparing strategic marketing plans. Making data driven choices to find new opportunities for online engagement for B2B and B2C target audiences.

3. Manage online and offline events such as Webinars, Fairs and One on One Sessions along with Account Managers from University Management Team. Conceptualize, plan and execute from pre event strategy to post event communications. End to end management of the annual event calendar.

4. Delivering regular internal performance reports, including marketing analytics and business intelligence. Drive Registration and Attendance numbers for University events.

5. Vendor management - ensuring smooth operational flow of events by coordinating with vendors to ensure high client satisfaction.

6. Coordinate with internal teams - School Management, Content, Digital Marketing, Admission Consulting and Technology Teams to ensure marketing for captive audiences is running efficiently.

Recommended Qualifications:

1. Experience of planning and driving Digital Marketing Campaigns. Email marketing, Social Media Remarketing, Search & Display Ads. Excellent Oral & Written Communication Skills.

2. Minimum 3+ years experience in event management is preferred but not mandatory.

3. Experience of coordinating and working with multiple teams. Edtech or High education Industry experience is preferred.

4. Robust knowledge of analytical tools and proven experience in collecting and interpreting digital marketing data to drive decisions.

5. Familiarity with online event platforms like Zoom, Webinarjam etc.

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