HR Manager at ucanJi.com
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Ucanji - Manager - Paid Marketing (3-10 yrs)
- Team Handling of PPC.
- Plan, optimise, implement and manage paid search campaigns for a variety of clients
- Team handling of PPC
- Ensure PPC campaigns are up and optimised according to brief and best practice guidelines
- Develop near and long-time paid search strategies and campaigns for clients
- Manage medium to large-sized PPC budgets
- Work with the content team to ensure landing pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion is possible
- Perform keyword research and manage all bid management for your clients
- Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy
- Keep up to date with the latest industry trends
- Analyse activity and performance of all paid search campaigns and report findings back to the PPC Manager and subsequent clients
- Help to define PPCs strategies for a host of clients
Key Skills/Experience :
- 3-10 years of experience in a similar role (preferably client-side)
- Proven track record in driving successful PPC and paid search campaigns
- Strong working knowledge of Google Adwords and all paid search platforms
- Google Adwords certification preferable
- Strong attention to detail
- Passion for PPC and digital marketing in general
- Effective communication and reporting skills
- Strong track record in managing medium to large-sized budgets
- Strong numerical and analytical skills
- Good working knowledge of Google Analytics
- Effective account management skills
Skills Required to be part of our Team :
Apart from technical and drawing skills, you will need to show these as well
- Passion and enthusiasm for design, with a creative flair;
- A flexible approach when working in a team;
- Excellent communication skills in order to interpret and negotiate briefs with Team Members;
- Good presentation skills and the confidence to explain and discuss ideas to with Team Members
- Time management skills and the ability to cope with several projects at a time;
- Accuracy and attention to detail when finalizing designs;
- Being open to feedback and willing to make changes to your designs;
- Effective networking skills to build contacts.
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