HR Manager at UA Consultants
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UA Consultants - Manager - Digital Marketing (4-6 yrs)
Responsibilities and Duties
Knowledge of how the market places work
- Manage a team of 5-6 people to ensure timely listing of all products, updation of inventory, shipment of orders, communicating with marketplaces
- Identify and apply for listing in new market places
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Oversee all digital content creation activities including website content, social media content, video content.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Collaborate with internal teams to create landing pages and optimize user experience
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Required Experience, Skills and Qualifications
- Proven working experience in digital marketing 4+ years
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaign.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement
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