twid - Leader - Campaign Management (2-6 yrs)
Campaign Leader with Twid
- Must have a track record of success in developing and executing result oriented campaigns across digital platforms but mainly the app
- Champion the campaign development process by owning the end-to-end management. This includes partnering on marketing & creative visualization, content writing, planning and execution
- They are trusted advisors, collaborators and facilitators, who are fiscally responsible; help build businesses and lead projects
- They are results-oriented with solid experience in creative project planning, managing budgets, developing and managing resources, working closely with both internal team and third party agencies.
- Ideate, build & execute campaigns to drive retention, reactivation, engagement with a focus on Conversions, LTV & Repeat.
- Track, measure, and revise campaigns based on performance to further optimise ROI.
- Work closely with Product, Business Development & Marketing teams to plan, execute and report marketing campaigns.
- Research, assess & implement best & emerging industry practices
- Run experiments with clear success/failure metrics
- Strategic planning and execution of all CRM and Loyalty campaigns to deliver against customer service and retention KPI's.
- Identify opportunities to drive incremental revenue from existing customers at key stages of their relationship with us.
- Map customer journey and develop listening points in the journey
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
