Ecommerce Only

About Trell:

- Trell is building India's largest lifestyle-community-commerce platform for the next 500 million internet users. Our vision is to empower Indians to have a better lifestyle. Fondly referred to as the regional interest for India powered by user-generated original content, we have built a highly engaged community of 17 Mn+ users who share new ideas, experiences and product recommendations with each other in various Indian languages. It is currently present in 7 lifestyle categories - beauty, personal care, fashion, cooking, movies & web series reviews, gadgets, and travel.

- Today, there is a dearth of meaningful and relatable content that helps Indian language internet users with lifestyle discovery and purchase decision making. The community on Trell shares original videos and blogs on new ideas, experiences, product recommendations and reviews with each other in multiple Indian languages. Every month, a community of 5 Million Monthly Active Users creates more than half-million content pieces, garnering over 300 million views and is impacting millions of Indians in making better lifestyle choices. Trell, which will enable its creators to monetize their content in the future, aims to be India's largest community-commerce platform by 2021.

Roles & responsibilities:

- Write content for B2C and B2B communication - ad copy, email newsletters, website content, blogs, brochures, product briefs, solution briefs, testimonials, case studies etc.

- Responsible for researching, conceptualizing, writing, proofreading and editing original content for all communication material including electronic, print, online, digital, AV, collaterals, merchandise, etc

- Create innovative ideas and concepts for multiple campaigns and messaging

- Familiarizing themselves with Company's products and services, the target audience and competitors' activities

- Writing clear, persuasive and original copy

- Proofreading copy to check spelling and grammar

- Amending, revising or redeveloping scripts or campaigns in response to feedback from the creative team, product and client servicing teams and to optimise marketing investment returns

- Improvement in customer engagement with content

- Quality and quantity of content developed

- Impact of content in customer acquisition and retention

- Result oriented Content Optimisation for marketing spend

- All round development of all communication for both B2B and B2C

Other Attributes:

- Strong time management skills, with ability to multi-task and pay close attention to detail

- Ability to analyze results and refine content along with articulation, rationalization and concept presentation effectively

- Should be able to create easy to comprehend copy and quirkiness in content to suit the target customers

- Fast thinking individual who can create/write content on a variety of topics and for multiple audiences

- An effective writing style that is fresh, consistent and customer friendly (B2C segment tone)

- Written and spoken English skills is a must and proficiency in other languages will be desirable

- Comfortable working within a fast-paced startup environment

- Sound interpersonal and group communication skills

Past Experience/Basic Qualifications/Eligibility Criteria:

- Must have worked with a Grade-A Advertising Agency or an established E-Commerce site

- Have worked on small to large Creative marketing Campaigns as part of a team

- Experience in editing and proofreading content for grammar, facts, and style guide consistency is required

- Must have worked on high volume Email newsletter and other campaigns and ideas

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.