Travelxp - Executive - Marketing (0-3 yrs)
We at Travelxp searching for talented Marketing Executives to undertake marketing projects for the benefit of our company. You will be responsible for oversees the company's interactions with the public through implementing content strategies on social media platforms. Their duties include analyzing engagement data, identifying trends in customer interactions, and planning digital campaigns to build community online for Travelxp. He/she must bring forth a strong arsenal of techniques and methods to promote our products, services, and public image.
The goal is to reach out to the market and cultivate the customer's interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth.
Responsibilities and Duties :
- Manage and oversee social media content.
- Engaging followers with regular updates pertaining to the travelxp brand.
- Using social media marketing tools to create and maintain the company's brand.
- Stay up to date with the latest social media best practices and technologies.
- Work with copywriters and designers to ensure content is informative and appealing
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
- Set up and optimize travelxp pages within each platform to increase the visibility of social content.
- Conceiving and developing efficient and intuitive marketing strategies.
- Organizing and overseeing advertising/communication campaigns (social media, TV, etc.), exhibitions, and promotional events.
- Conducting market research and analysis to evaluate trends, brand awareness, and competition ventures.
Skills Required :
- Superior verbal and written communication skills.
- Prior internship or full-time work experience in the social media marketing or content marketing.
- Excellent understanding of the brand aesthetic and meticulous detail.
- Passion for writing, editing (photo/video/text), and good presentation skills.
- In-depth understanding of various social media platforms such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, and other social media and their algorithm changes.
- Strong analytical and problem-solving skills.
- Proficient with Microsoft Office Suite or related software.
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