Tratoli - SEO Manager (2-5 yrs)
Job Description
- Minimum 2-3 years experience in SEO.
- Lead web marketing and analytics activities with content strategy, link building, and keyword strategy.
- Develop a strategy for the improvement of organic search ranking and the maximization of ROI.
- Prioritize keywords to attract the target audience.
- Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others.
- Review technical SEO issues and recommend fixes
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
- Build systems and best practices to ensure that all content is optimal for SEO.
- Manage relationships with web developers and marketing teams to properly implement SEO best practices in coding and campaigns.
- Communicate the performance of process improvements to the Management team.
- Provide feedback regarding any broken links or other problems through the appropriate channels.
- Watch popular SEO publications and blogs to stay updated on the latest innovations, tools, and techniques.
- Communication to team and management on project development, timelines, and results
- E-commerce or Travel SEO experience required
- Up-to-date with the latest trends and best practices in SEO and SEM
- Knowledge of ranking factors and search engine algorithms
- In-depth knowledge of current SEO tools and practices.
- Google Penalty recovery for Penguin & Panda
- A Proven Track Record of SEO Success
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