HR Business Partner at TransOrg Analytics
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TransOrg Analytics - Executive - Email Marketing (1-3 yrs)
Why you would like to join us
TransOrg Analytics, an award winning - Big Data and Predictive analytics- company, offers advanced analytics solutions to industry leaders and Fortune 500 companies across India, US, UK, Singapore and the Middle East. Our products - Clonizo' (customer cloning) and - Mobisights- (interactive mobile dashboards) have yielded significant incremental benefits to our clients. We have been recognized by the CIO Review magazine as the - Predictive Analytics Company of the Year- and by TiE for excellence in entrepreneurship. Visit us at www.transorg.com for details.
What your typical workday will look like :
- Identify target audience and grow our email list.
- Design and implement direct email marketing campaigns.
- Upgrade our email templates using graphics, personalization and advanced features.
- Ensure diligent email follow ups, and schedule call or meeting or demos with the prospective leads.
- Create email databases for lead generation & maintain those on CRM.
- Analyze campaign performance and suggest improvements.
- Ensure emails follow industry policies and best practices.
What you need to excel at :
- Proven work experience of 1 to 2 years as an email marketing executive in B2B selling.
- Awareness of predictive analytics and Big Data.
- Proficiency in top marketing automations tools like Hubspot, Salesforce, and Zoho CRM.
- Familiarity with analytical and database tools like Google Analytics, Mailchimp, Pardot, Buffer.
- Willing to participate in other digital marketing activities like social media marketing.
- Excellent written communication and copywriting skills.
- An ability to work under tight deadlines.
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