Co - Founder at Transcend360labs
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Transcend360labs - Digital Marketing & Content Specialist (2-6 yrs)
Digital Marketing and content specialist.
Digital marketing specialist will have a proven track record of at least 1 instance of measurable growth in customer outreach and lead generation. Also, will be heading organization level marketing plan for financial and accounting products. Knowledge of sales of SAAS product necessary.
Brief description of job as below:
1) Set organization level digital marketing plan through various means to achieve lead creation:
- Social media marketing, digital campaigns, Social media ads campaigns
- Webinars, email campaigns, newsletters.
- Lead generating tools like LinkedIn.
2) Marketing for outreach:
- Blogging, Website promotion
- Content marketing
- Other marketing techniques.
3) Maintaining and updating CRM.
4) Gathering market intelligence and competitive landscape
5) Content creation
- Create digital content both text and AV for various platforms.
- Knowledge of using tools like Photoshop and other video editing tools.
- Creating web assets
6) Strong knowledge of Sales and Marketing KPI and reporting.
Tool Usage: Hubspot, LinkedIn sales navigator, Marketo, Salesforce CRM.
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