Trademo - Content Marketing Role (3-8 yrs)
About Trademo:
- International trade as an industry is long due for disruption. Our resolve is to expand and improve upon age-old inefficient market which has a global impact. We are building a team of hustlers who are passionate about one simple and ambitious mission: Supporting SMBs(Small and Medium Businesses) who want to access and conquer the global market. Led by a serial entrepreneur who has a deeper understanding to solve this complex problem.
- Trademo is a SaaS startup building market-leading products to help SMBs globally start, grow and manage their cross-border trade seamlessly. Trademo is well capitalized with the Seed investment by the Founder and a globally renowned tech investor.
About Founder:
- Trademo has been founded by Shalabh Singhal who is a serial tech entrepreneur. Shalabh last co-founded ZipLoan, a leading fintech SME lending startup in India. ZipLoan is a Series B funded company and a leading SME fintech lender in the country. He earlier founded Credence, a Data-driven Digital Marketing, CRM Product and Sales Solutions company. Shalabh is Alumni of Goldman Sachs, IIT BHU, CFA Institute USA and Stanford SEED.
Role : Content Marketer
Location : CyberCity, Gurgaon
What you will be doing here:
- Create compelling stories around Trademo products being sold globally and educate potential users about benefits. Understand and monitor the markets in which Trademo products compete, the end-user experience, and real-world problems.
- Contribute to the content calendar and maintain a steady pipeline for content resources published each month. Examples include website content, blog articles, ebooks, product guides, whitepapers, infographics, templates, videos, etc.
- Choose the best channels to deliver each story and execute to attain maximum impact.
- Engage influencers in meaningful debates surrounding the various problems our software solves.
- Creating long-term relationships between the company and target audience through your content.
- Collaborate with internal designers, product, marketing teams and industry experts to produce relevant content.
Skills Required:
- 3+ years of experience in content marketing for multiple countries.
- Ability to strategize and create content relevant to a specific audience
- Understand the nuances of different cultures and the ability to modify the content accordingly.
- Ability to track down meaningful (and not just any)data wherever it exists on the web.
- Ability to communicate in a way that the target reader can easily understand and acquire learning from.
- Ability to write objective yet interesting content.
- Good working knowledge of technical SEO.
- Prior experience/knowledge of Global Trade would be preferred.
- Entrepreneurial thinking and the ability to act effectively with high-level direction
- Passionate about making an impact in Global Trade
- A self-starter and a go-getter
- Quick learner
Soft Skills Required:
- A creative, hard-working and humble disposition
- Desire to make a strong impact on the lives of millions through their work
- Capacity to communicate well with stakeholders as well as team members
- A quick thinker who can adapt to a fast-paced startup environment and work with minimum supervision
Why you should join us:
- Opportunity to build products for SMEs globally from India and have a 360-degree experience of building a global SaaS business.
- Top-notch Design, Engineering and Product work in India.
- Be an early member of a small team of passionate rockstars building scalable and disruptive product having a global impact.
- Join the startup led by an experienced founder and opportunity to have exponential growth.
- Goes without saying, ensuring fun at the workplace via regular parties and company-sponsored semi-annual team trips.
- You will be part of a young but experienced team. It's going to be a long journey, will ensure you have fun, excitement, and inspiration along which will have a lasting impact.
- If you are an ownership driven individual, come and have tea/coffee with us.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.