Human Resource Manager at Tractor Junction
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Tractor Junction - Content Writer (3-5 yrs)
Company Profile :
- Tractor Junction is India's No.1 Website for Tractors and Farm Implements. Tractor Junction lists over 300+ new tractors from across the brands.
- Founded in 2019 by Animesh Agarwal, Rajat Gupta and Shivani Gupta, Tractor Junction is a rural marketplace, to buy, sell, finance and insure new and used tractors, farm equipment and rural commercial vehicles. It provides necessary information and reviews on farm machinery, enabling users to compare the options and brings transparency in pricing.
- Tractor Junction is backed by marquee investors like Info Edge Ventures, Omnivore also backed by our existing investors Rockstart, GROW and some of the most renowned and respected industry professional as Angel Investors.
Content Writer Responsibilities :
- Conducting in-depth research on industry-related topics in order to develop original content.
- Developing content for blogs, articles, product descriptions, social media, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Conducting keyword research and using SEO best practices to increase traffic to the company website.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers- needs and recommending new content to address gaps in the company's current content.
Content Writer Requirements :
- Bachelor's degree in communications, marketing, english, journalism, or related field.
- Proven content writing or copywriting experience.
- Working knowledge of content management systems.
- Proficient in all Microsoft Office applications.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.
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