Consultant at Tjori
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Tjori - CRM Marketing Role (1-3 yrs)
Responsibilities:
- Plan and execute email, SMS & Push Notification campaigns
- Formulating and executing the CRM strategy to drive traffic, retargeting, repeat purchase and cross-sell by working closely with the Revenue, Product, Tech and UX teams
- Conceptualize CRM marketing campaigns, craft messaging & build relevant workflows by segmenting the user base appropriately to identify opportunity areas in the user's lifecycle
- Assist in developing consumer segmentation campaign plans to drive customer retention, engagement and to achieve KPI's
- Drive and monitor A/B tests and data driven experiments
Skills/Competencies Required :
- Experience in campaign planning, execution and measurement process
- Must have hands-on experience of SQL and should be comfortable in handling large volumes of data
- Quick learner and highly action oriented with the ability to work in a fast paced and dynamic environment
- Previous work experience with an ecommerce/startup/early stage companies preferred
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