About Times Prime

Times Prime is an annual lifestyle membership to 8 subscriptions like Gourmet Passport by Dineout, Gaana Plus, Swiggy Super, ET Prime, Oyo Wizard, Freshclub, etc. along with benefits on 20+ leading brands like Uber, Myntra, MensXP, Burger King, PVR, Yatra, Paytm Insider, Looks, etc.

The annual membership is for Rs. 999. and we target millennials who spend money on dining out, entertainment, travel, shopping, and the likes.

For more info: https://www.timesprime.com/

Key Responsibilities : 

- The creative copywriter should have 0.6 to 2 years and would be responsible for:

- Imagining & content writing communication consumer journeys for Times Prime subscribers, primarily through emails, blogs, push notifications & SMSes

- Writing Social Media copies for growth & engagement campaign creatives

- Writing copies for marketing & brand creatives about Time Prime for digital, print & OOH

- Writing blogs on lifestyle, dining, travel, fitness,etc.

Skills and personal qualities : 

A creative copywriter should be able to :

- Understand the target segment & derive copy/communication to deliver the intended message

- Collaborate with the design team to jointly come up with effective, high-quality creative output

- Understand the user journey and customer lifecycle to create user-relevant campaigns

- Appeal to the millennial audience with relatable content and ideas

- Understand the brand tonality and personality and fashion the communication accordingly

- Be highly imaginative, and skilled in writing clear, concise and grammatically correct copy & have an eye for detail

- Have excellent interpersonal and communication skills

- Work well in a team and with a range of creative people and manage workload effectively

- To see other people's points of view and take on board feedback

Interests : 

It is important that creative copywriters maintain an interest in:

- Digital commerce, popular culture, and new advertising trends and techniques

- Why loyal customers buy certain products

- Activities and successful campaigns of competitors & contemporaries

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.