Thrillophilia - Specialist - Content Marketing (1-7 yrs)
Thrillophilia is India's biggest online platform for travel experiences and activities. Around 3.5Million use Thrillophilia every month to discover and book travel experiences.
Job Overview :
The Content Marketing Specialist is responsible for working with diverse teams like performance marketing, social media should be able to put up a content strategy for Thrillophilia projects and it's partners.
Roles and Responsibilities :
- Understands how users behave online, what makes them engage, click and what delights and annoys them.
- Putting up a content strategy for diverse projects around marketing, it could be press releases, guide books, a partnership campaign, activating a new destination.
- Ability to produce a grammatically sound and intriguing copy
- Pro journalistic-level research skills
- Knowing how to have fun with numbers. Creative at the first step with an analytical mindset.
- Pro Project management skills.
- Multitasker, you might be asked to put up a PPT for a partner, work with a designer for go-live and also push out a video campaign with a video producer.
- Well versed with blog, social, email and video marketing
- Understand online advertising and all basics of CPM, CPC, CPL etc.
- Has a nack to solve digital marketing problems
- Understands user experience journey
- Run Facebook, Google, and Instagram campaigns.
- Understands Google Analytics
- Generate content ideas and driving content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
- Channel management of digital content hubs and all supporting social channels including email/newsletter distribution
Job Requirements :
- 1 - 4 years of experience in a similar role
- Excellent verbal and written communication skills
- Attention to detail and ability to multitask
- Demonstrable leadership and decision making skills
- Excellent Copywriting skills
- Knowledge of GA, Email marketing tools, Social media tools like Hootsuite, GA URL builder
Location : Jaipur
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