Position Summary : 

For a young & fast-growing organization like ours that sells quirky products, our content needs to be quirkier! We need a creative Content Writer who can work in sync with our Marketing, Media, Design teams to develop, edit & maintain awesome content to engage our target group.
 
Team Overview : 

As of 2020, The Souled Store has ~250 employees on our payroll and ~120 people as contract staff; We believe the Content Writer will be able to lead the content development activities independently and also be a team player who can collaborate with various teams to create high quality, interesting content.

What The Souled Store Can Offer You : 

- Opportunity to be part of a fast-growing startup with constant challenges.

- Work with young talent and be a part of our dynamic growth story.

- Opportunity to be part of a fun team & opportunity to interact with people with varied skill sets.

Responsibilities : 

1. Developing strategy and content for marketing campaigns on all platforms (website, social media platforms, ads, PR)

2. Writing copy and captions for our social media posts and digital marketing ads.

3. Refreshing our website content on a regular basis.

4. Working closely with the PR team to churn out relevant articles.

5. Ensuring that our language and tone remain consistent across all platforms.

Competencies and Abilities :

- Excellent writing and editing skills, impeccable grammar and a meticulous approach to work.

- Team player with versatile research skills and someone with good time management skills to manage multiple tasks & deliver on time.

- Fair understanding of SEO & Content Marketing techniques to optimize content.

- A passionate writer who likes brevity and brings experience from various walks of life.

Values and Mindsets : 

- Familiarity with pop culture and understanding of consumer behavior in lifestyle, and fashion industry.

- Should be able to multi-task, work on deadlines and think on one's feet.

- Comfortable operating in a matrix and constantly changing environment.

- Embed the core value of The Souled Store being a people-first organization.

Education and Experience : 

- Bachelor's degree in Communications, Marketing, English, Journalism or related field.

- Minimum 3 years of work experience, preferably in the Internet/Retail/Advertising/ Marketing Industry.

- Proven content writing/ copywriting experience with a portfolio of published content.

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