HR Manager at The Media Ant
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The Media Ant - Associate Manager - Digital Marketing - Paid Ads (1-2 yrs)
- About The Media Ant
The Media Ant is a 9-year-old company in the AdTech space. We aim to disrupt the traditional process of executing ad campaigns through a physical media agency and replace it with a self-serve advertising platform. The platform should work equally well for both online and offline media.
This platform will empower any advertiser, irrespective of their budget and level of marketing understanding, to be able to go ahead and launch a campaign.
The Media Ant is the winner of various startup awards and is used by more than a million users every year. Please visit our website (www.TheMediaAnt.com) to learn more.
- Job Description: Digital Marketing
We are looking for an enthusiastic and result-driven Digital Marketing Executive to assist in the planning, execution, and optimization of the client's digital marketing strategy. An ideal candidate would be someone with a passion for learning the latest digital marketing tools in the industry. You should be technology savvy with great ideas to implement the client's digital marketing strategy.
Roles and Responsibilities :
Desired Skills & Experience
- Evaluate and recommend social and programmatic platforms to the clients
- Manage client's digital strategy and execution of campaigns
- Evaluate and recommend current and potential technology partners
- Setup, manage and optimize in paid ad tools like DV360, Taboola.
- Passion for learning and working in all the paid digital marketing tools in the industry.
- Produce and present engaging campaign analysis for clients, demonstrating the effectiveness of planning, testing, media optimization, and management
- Maintain and stay current about industry news and research
- Educational Qualification & Work Experience
- Bachelor's/Master's degree in advertising, marketing, business administration, and/or communications
- You have at least 1-2 years of experience in the following media technology tools: DSPs, SSPs, DV360, Google ads.
- Understanding of paid social media is preferred, eagerness to learn paid social media technology; Facebook, LinkedIn.
- Experience with online B2B products is preferred but not mandatory
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