Head of Recruitment at The Gate Academy
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The Gate Academy - Digital Marketing Specialist (2-5 yrs)
- Managing Google, Facebook & Instagram channels for performance marketing and affiliate marketing
- Create, execute and optimize campaigns end-to-end on various channels to maximize ROAS
- Work with design and content teams to develop campaigns optimized for new user acquisition & conversion
- Prioritize and analyze key problem areas and come up with feasible solutions.
- Continuously track and measure campaign level, ad-set level, and ad level performance and come up with actionable insights
- Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and prepare performance reports
- Collaborate with internal stakeholders on campaign production schedules, modify activity and notify stakeholders of relevant outcomes, fluctuations, and plans.
Qualification :
- 3+ years of experience in campaign executions ( agency experience is a plus)
- Experience in running performance campaigns for tier 2 markets is a plus
- Working knowledge in Search, Display, Facebook, and App Install campaigns.
- Bachelor's Degree
- Excellent analytical skills
- Experience with data aggregation and visualization reporting tools
- The ability to assess ad metrics, draw conclusions, develop actionable insights and present defined next steps
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
