Developing Sales Strategies : Formulate effective sales strategies to penetrate target markets, acquire new clients, and expand the company's market share in outdoor media advertising.

Prospecting and Lead Generation : Identify potential clients through various means such as cold calling, networking, attending industry events, and leveraging online resources. Generate leads and maintain a robust pipeline of prospects.

Client Relationship Management : Build and nurture strong relationships with existing clients to understand their needs, provide excellent customer service, and maximize client retention. Act as the primary point of contact for clients, addressing any concerns or inquiries they may have.

Customized Solutions Development : Collaborate with clients to understand their advertising objectives and develop customized outdoor media advertising solutions tailored to their specific requirements and budget.

Sales Presentations and Proposals : Prepare and deliver persuasive sales presentations and proposals to prospective clients, showcasing the benefits and effectiveness of outdoor media advertising in achieving their marketing goals.

Negotiation and Closing Deals : Negotiate terms and pricing with clients to secure profitable deals while ensuring that the company's interests are protected. Close sales agreements and finalize contracts in a timely manner.

Market Research and Analysis : Stay informed about industry trends, market dynamics, competitor activities, and client preferences through ongoing research and analysis. Use this information to adjust sales strategies and identify new business opportunities.

Team Collaboration: Collaborate with internal teams such as marketing, operations, and creative services to ensure seamless execution of advertising campaigns and deliver exceptional results for clients.

Performance Monitoring and Reporting : Track sales performance metrics, such as revenue targets, sales conversions, and customer satisfaction levels. Generate regular reports for management review and take corrective actions as needed to meet or exceed sales goals.

Continuous Learning and Development : Stay updated on advancements in outdoor media advertising technologies, industry best practices, and sales techniques through training, workshops, and professional development activities.

Budget Management : Manage the sales budget effectively, allocating resources efficiently to maximize ROI and achieve business objectives.

Compliance and Ethics : Ensure compliance with company policies, industry regulations, and ethical standards in all sales activities and interactions with clients.

By effectively fulfilling these responsibilities, a B2B sales manager in an outdoor media advertising company can drive revenue growth, foster long-term client relationships, and contribute to the overall success of the business.

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