Testbook - Content Writer (1-2 yrs)
- Identifying the areas and topics relevant to Testbook's target audience.
- Work in collaboration with the Marketing Manager to develop a content strategy focused on the education industry, especially the test-prep market
- Manage additional aspects of the content creation including research, fact-checking, key-word optimization, editing, proofreading, posting, and monitoring for engagement opportunities
- Work closely with the social team to post engaging content, upload videos, images, and audio files to Facebook, YouTube, Twitter, Google+ and social accounts paced through the editorial calendar
- Stay up to date with trends and best practices in social media and content marketing
Desired Skills :
- Knowledge of WordPress, Canva, MS Office/Google Docs.
- Enthusiasm to create quality and meaningful content for the education industry.
- Relevant experience in SEO friendly content writing, editing, and proofreading
- Excellent verbal and written communication skills
- Strong familiarity with social platforms
- Proven ability to write for a variety of audiences
- Ability to work collaboratively in a team environment as well as cross-functional teams
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